While Shein throws hundreds of pieces out to see what sticks, dupe brands focus on public frustration, creating specific, desirable alternatives to high-end products and highlighting their value.

Primark launches Nobody’s Child dress dupes just in time for summer – they’re £77 cheaper and already shopper-approved Katy Pagan, Digital Fabulous Editor ...

That said, if authenticity isn't your MO and if you're sticking to a budget, the Zara perfume dupes could be good options. They do smell similar, granted, but you will need to reapply more regularly.' ...

And savvy shoppers may notice that the dress is the perfect dupe for the Starlight Midi Dress, available in 22 colours and patterns, from Nobody's Child. The only difference?

Rick Owens Men's Spring 2026 ready-to-wear runway, fashion show & collection photos. Designed by Rick Owens at Paris Fashion Week, June 2025.

A closer look at this manmade ecosystem reveals tags from well-known fast fashion and drop-shipping brands—Spain’s Zara and China’s exclusively online Shein.

These Zara fragrances are incredible dupes for the most popular luxury perfumes; from Baccarat Rouge 540, to YSL Black Opium, to Tom Ford Lost Cherry.

Jenna Rink’s style in '13 Going On 30' is still inspiring outfits everywhere. With exact dupes of the dress available as costumes, there are also many similar dresses that are meant to be worn ...

SHOPPERS have been left stumped after Tesco workers revealed a “perfect” new £29.50 buy two months before autumn. Despite downpours, temperatures continue to hit the high teens across S… ...

Thursday 19 June The host looks cool as anything in her River Island halterneck top and snakeskin trousers from Zara. Here's where you can get her entire outfit, or high-street dupes for less.

Plus more of the season's latest openings, designer collaborations, and launches.