Video director and Lyrical Lemonade co-founder Cole Bennett on connecting a rising rapper with 'Minions: The Rise of Gru' (and hanging with Diddy) ...

Discover how Yeat became central to the viral Minions trend with "Rich Minion," as Cole Bennett and Zack Bia share the fascinating story behind it.

Yeat has officially hit the "movie soundtrack" level of rap stardom in somewhat improbable fashion. The OST for the upcoming animated film Minions: The Rise of Gru will contain a new song from the ...

Video director and Lyrical Lemonade co-founder Cole Bennett on connecting a rising rapper with 'Minions: The Rise of Gru' (and hanging with Diddy) ...

The #Gentleminions TikTok trend is everywhere, and that's mostly because of Yeat, the rising rapper who created the movie's barely intelligible anthem.

Minions: The Rise of Gru made more than $125M thanks to Gen Z's Twitter and TikTok posts that turned the monie into a meme.

Yeat returns with a new single from his upcoming 'LYFË' tape, following his viral Minions summer and the 2022 release of '2 Alivë'.

Listen to Yeat's new song Talk, the first single from his upcoming project Lyfë.

Minions: The Rise of Gru is a kids movie, but TikTok-inspired teenagers dressed in suits swarmed box offices last weekend, pushing the animated film to record-b ...

PORTLAND, Ore. — After a blockbuster year, Oregon native Yeat recently announced new dates for his North American tour, accompanying his most recent project titled "Lyfe." On March 30 he will be ...

Portland-area native Yeat delivered his Coachella debut with unreleased song "The Bell," continuing the success that began with his 2022 breakthrough.

How did Yeat end up in the middle of a viral Minions trend that took over movie theaters? Cole Bennett and Zack Bia tell the story behind "Rich Minion." ...