WhatsApp, Meta's widely-used instant-messaging platform, is introducing a new feature that will allow users to directly scan ...

It ends WhatsApp’s decade-plus run of offering an ad-free messaging and calling experience. Meta, which acquired WhatsApp in ...

WhatsApp announced it will begin displaying ads in the app’s Updates tab as part of Meta’s effort to generate more revenue.

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

WhatsApp says that users will start seeing ads in some parts of the app, as owner Meta Platforms moves to a cultivate a new revenue stream by tapping the billions of people that use the messaging ...