After the tech giant announced it would begin to include ads in WhatsApp’s Updates tab, which is used by roughly 1.5 million ...

The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

Ads in WhatsApp will be shown only in the app's Updates tab, which is used by as many as 1.5 billion people each day.

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

WhatsApp is rolling out ads on parts of the platform, but assures users that personal messages, calls and statuses will ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

Salesforce Inc. is increasing the price for many products, becoming the latest software maker to adjust its cost structure as ...

Users will soon be able to browse channels by category, and even search and chat with verified businesses - like shopping, travel, and finance - all from within WhatsApp. As Meta looks to tap into ...

The new WhatsApp updates have generated controversy, as many users of this application are worried because the Meta app will begin to publish advertisements and there are those who ...

Meta has announced that it will be introducing three new ad features in its messaging app, WhatsApp. The new ads won’t be ...

WhatsApp has introduced new monetisation features that allow businesses and creators to earn directly from their content on ...

WhatsApp introduces ads in the Status tab, shifting from its original ad-free promise while maintaining encrypted messaging ...