In early April, President Donald Trump gathered dozens of hard-hat-clad coal miners around him in the White House East Room.

Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun rather ...

See a few examples of packaging designed to enhance the user experience from Coca-Cola, Capri Sun, and Starbucks from ...