The team, who experimented on themselves and others, hope their findings could one day help improve tools for studying color ...

The color “olo” can’t be found on a Pantone color chart. It can be experienced only in a cramped 9-by-13 room in Northern ...

A team of scientists in California say they have discovered a new color they named Olo, but you can't see the "most intense ...

A team of scientists has found a way to unlock a color that doesn't exist in the natural world. Named "olo," this new shade ...

Green is undoubtedly one of the most popular interior paint colors - especially in recent years. A green shade has been named ...

In a nutshell UC Berkeley scientists created “olo,” a never-before-seen color that exists beyond the natural human vision range by precisely targeting individual photoreceptor cells in the eye. The ...

We checked the labels of mass-produced popular grocery items and found the dyes in dozens of foods you may have in your pantry right now.

Albert C. Barnes was born into poverty in 1872, in Philadelphia, and went on to make a fortune as the inventor of a topical antiseptic and to amass a staggering collection of modern art.