Bath & Body Works will spotlight smell via its Come Back To Your Senses campaign; Scent x Sound Labs will bring the power of ...

New developments in eco-friendly, paper-based packaging solutions. An annual industry honor where beauty companies are voted ...

*SURVEY METHODOLOGY The "Scent & Senses" survey, sponsored by Bath & Body Works, was fielded by independent research firm Reputation Leaders in April 2025, surveying 1,500+ adult Americans aged 18-65, ...

The smell of fresh bread can take you back to hanging at your grandparents’ house as a kid. Lavender might remind you of your ...

Now that May is finally here, it’s crunch time. Mother’s Day is just around the corner (mark your calendars for May 11th!), ...

Bath and Body Works' affordable scents have always been a great entry point into fragrance for burgeoning beauty lovers, as I ...

While it leans on decadent fruity-floral notes like red pear and strawberry, shoppers say Sweet Love isn’t too sugary. A warm ...

The Bath & Body Works Easter Collection for 2025 is cuteness overload to say the least. With the most adorable basket stuffers, spring-inspired hand soaps, gorgeous candle holders, and new Easter ...

It started off as a joke in the Strategist-staff Slack channel: Marni Kids purses, which are often marked down on Ssense, might actually be better than Marni purses for adults (in no small part ...

“The Bath and Body Works Wallflower is a plug-in air freshener that has received negative feedback from pet owners. Despite their pretty packaging and heavenly scents, they are not safe to be ...