Nostalgia and street cred have driven a consistent frenzy for merch. The post ‘Ultimate Throwback’: The Unimpeachable Cool of ...

Yet, the Whaler’s brand relationship is still firmly entrenched with many diehard hockey fans in the region ... The iconic Whaler logo, designed by Connecticut’s own uber-talented creative ...

Leading up to the new season, The Hockey News will be ranking the ... logo was nowhere near as heralded as the original Whalers mark. Current Logo: The Wolf Pack name has more meaning than one ...