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The shift in strategy, sources said, should result in a boost of online music-video ad spending in the next three years of between $100 million to $500 million across the music business.
NEW YORK — Sometimes when Dirk Botterbusch is checking the weather online or listening to music on his computer, an ad starts talking or singing to him, pitching a new car or something else he ...
With technology it’s calling Streaming Ad Insertion, Spotify says it’ll begin inserting ads into its shows in real-time, based on what it knows about its users, like where they’re located ...
LOS ANGELES -- There's a new music revolution brewing, and it's social. Social music sites Imeem and Last.fm — which offer on-demand, ad-supported free music — have grown rapidly to 20 million ...
Whereas an isolated graphic ad on Digg gets about eight clicks out of every 10,000 impressions, Digg Ads are pulling click-through rates of 2% to 3%. ‘The results were astounding to us,’ Maser ...
MySpace Music, a joint venture between major recording companies and News Corp., wants to boost the frequency of such ads this month before settling on how often they'll be running.
High-profile Australian media companies, including the country's largest pay-TV network, Foxtel, have been advertising on Web sites known to facilitate the piracy of films, programs and music, it ...
7. Audi was caught red-handed stealing from being "inspired" by Sigur Ros, by copywriter Andy Bosselman.Here's Audi's 2009 ad: An enquiry on the Adtunes web site (for commercial music insiders ...
Google just unveiled a built-in ad blocker with its latest update of Chrome, the most popular browser in the world. The browser will automatically block all ads on web pages that display ...