Yet, for many global brands, attempts to reimagine their identity have met with swift public rejection, underlining the ...

The business is one of many situated along Tropicana Avenue that has been closed down for nearly a week due to wind-damaged power lines.

America’s favorite orange juice brand is just barely squeezing by these days. Tropicana, which was founded in 1947 and has been a household name ever since, is in financial trouble and might ...

It's been a long road for Tropicana and its iconic orange juice. The company has been squeezing the profits out of oranges since 1947 — until now. According to a new report from CNN, the juice ...

Tropicana faces financial distress and could be headed for bankruptcy due to declining sales and profit, amid severe hurricanes, disease outbreaks, and consumer trends.

Tropicana Brands Group, which owns Tropicana, Naked, KeVita and other juice drinks, has seen sales and profit deteriorate in recent years.

The iconic orange juice brand Tropicana is feeling the squeeze of financial pressures affecting both its supply and demand. Is this the end for the juice giant?

Tropicana recently ditched its distinct orange juice in clear, plastic circular-shaped bottles with a thinning neck and a crown-like bottle cap, known as a carafe.

A story that caught our eye claims sales of Tropicana orange juice have tanked since the company changed the shape of its bottles.

Tropicana recently ditched its distinct orange juice in clear, plastic circular-shaped bottles with a thinning neck and a crown-like bottle cap, known as a carafe.