In brand protection, as in bridge engineering, the strength of brand differentiation (trademark distinctiveness) depends on ...

But there's a rather reassuring tale from the world of fast food that might help you sleep better tonight. It's the story of ...

JAGUAR Land Rover have revealed a new Range Rover logo just months after backlash over their “woke” rebrand. The new emblem ...

Welcome back to MoneyCall, The Athletic’s weekly sports business cheat sheet. (Was this forwarded to you? Subscribe here.) ...

Confidential chats among traders gave banks an unfair edge, EU judges found — but a flawed calculation led the court to cut ...

SquiD, the iconic Thai fish sauce brand known for its green label and squid logo, has been a staple in cuisines for 81 years ...

In the ongoing trademark dispute between The Pennsylvania State University (Penn State) against online retailer Vintage Brand, LLC (Vintage), ...

Customer concentration is an issue. In Q1 FY’26, Nvidia disclosed that one customer accounted for 16% of revenue and another ...

Biblical bread that actually tastes heavenly? Count me in! These sprouted grain wonders contain no added sugar and boast complete protein from their unique blend of six organic grains and legumes.

It is dupes all the way down. Dupe enthusiasts lean on the same rhetoric that the internet is built on: that wider ...

Caitlin Clark bounced a ball, joined a team huddle and gave one of her All-Star teammate’s shots a playful thumbs down before ...

This season’s away shirt will be a largely white number, including the shorts and socks, featuring traditional red and black details. The twist is in the logo, which appears to ... Fantasy Baseball ...