It hasn't even been 24 hours since LaVar and Lonzo Ball released the first Big Baller Brand exclusive sneaker, the ZO2, but there has already been plenty of controversy.

Or is there a reason that Ball covered the tattoo of his brand's logo? Here is what NBA rules — and history — suggest as the reasoning for Ball's cover-up. 2024 NBA MOCK DRAFT 1.0: There's no ...

Ball isn’t just hype, he’s production. In his sophomore season alone, Ball rushed for over 1,225 yards and 12 touchdowns while adding 400+ receiving yards and 6 scores through the air.