"Duh, everyone knows Superman shaves by using a mirror to reflect his heat vision ... for the razor brand to discount the reflective shaving myth, but he told ABC News that he had to acknowledge ...

The trailers for the upcoming Man of Steel pose plenty of questions about Superman's long-awaited return to the big screen: Did Pa Kent really just say that it might have been better if Clark had ...

Typing the promotional hashtag #HowDoesHeShave into Twitter reveals dozens of tweets from Superman fans grumbling that we already know the Man of Steel's shaving routine. Then again, grumbling is ...

Smith appreciates the unconventional approach, which is part of what attracted him to Gillette’s look at Superman’s shaving habits. A tie-in marketing campaign doesn’t need to be as on-the ...