News

Sunsilk, the haircare brand from the Unilever stable, is all set to don a new look. This will not only include a new brand position, but a complete transformation that includes communication ...
HLL, the popular maker of detergent, toothpaste and what have you on the bathroom shelf, has been spun-dried into a new moniker: HUL, Hindustan ... like Surf, Lux, Sunsilk, Pepsodent and Lifebuoy ...
Unilever is investing &£6.5m in the UK relaunch of its “power brand” haircare range Sunsilk, the second revamp since 2003, in yet another attempt to take on market leader Procter & Gamble’s ...
Sunsilk shampoo enjoys very strong brand awareness and moderate brand equity, however, the main problem with Sunsilk was its consumers perceived Sunsilk as a less exciting and interesting brand in the ...
Unilever is globally consolidating the creative accounts for its beauty and wellbeing brands into WPP. The consolidation means WPP will take on creative responsibilities for Clear, Dove, TreSemmé, ...
Hindustan Lever limited (HLL), the popular maker of detergent, toothpaste and what have you on the bathroom shelf, has been spun-dried into a new moniker: HUL, Hindustan Unilever Ltd. The name ...