Sunsilk, a popular hair-care brand in the Philippines, developed a promotional campaign to grow its variant, Strong and Long. The brand's core audience was young Filipino women and the campaign was ...

For the past few years, Sunsilk has completed many regional workshops with the aim of educating the Sri Lankan market on the benefit of using specialized hair care products for their hair, instead of ...

The Hair Care category is one of the biggest traditional advertising spenders in the Philippines. (Source: Kantar Media, 2014) It's a mature category with nearly 100% household penetration so brands ...

Len de Rosales / Group Account Director / Group Account Director / J. Walter Thompson Bangkok Siriporn Kampong / Account Director / Account Director / J. Walter Thompson Bangkok ...