The tag is being used by TikTok and Instagram users, mostly members of Gen Z, who open up about how they spend their paychecks, down to the dollar.

Part promotional platform, part social-media site, part venue for rambling journal entries, Substack is attracting an increasing number of people who write literature for a living: George Saunders and ...

Emily Sundberg used to work at Meta, helping to sell Instagram ads. Now she sells ads for herself, on her very buzzy Feed Me ...

Unless they already have huge, passionate followings, newly independent journalists have a tough time rounding up enough ...

We came across a bullish thesis on Zeta Global Holdings Corp. on Make Money, Make Time’s Substack by Oliver | MMMT Wealth. In ...

A new world of podcasts, newsletters and websites has expanded media in recent years, and provided a lifeline to legacy media ...

Instead, Substack makes its money by taking a cut of creators' subscription fees. The business model is all about writers and ...

Mike Huckabee, now the US ambassador to Israel, earns a substantial sum from Substack subscriptions—and the company takes a ...

On Substack, for example, subscribers can see a list of publications they pay for, but not a full count. They also must click through individual invoices to see how much they are paying — a ...

Media Buzz Big-name anchors going independent, making money in the Substack era A 'significant media disruption,' indeed By Howard Kurtz Fox News Published April 8, 2025 3:00am EDT Flipboard ...

The company says that "82% of Substack’s top-earning writers are using multimedia, up from just over 50% last April." Supporting short-form videos is an attempt to push things even further.

The cynical take is that Substack — which takes a 10 percent cut of the paid subscription revenue — has shifted to trying to make money off only high-profile people.