Instead of making the “o” in Shutterstock look like a viewfinder, now it has “ripples” coming off the top and bottom to ...

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

“It attempts to provide certainty and will allow Steinhoff the opportunity to recover as a company, to continue trading as a going concern and to avoid further job losses,” said the PI ...

Steinhoff International's share price sank ... and the impact on capital markets meant company valuations reduced, the availability of capital evaporated, and the cost of capital increased ...

A brand name on its own can make you think. A sound on its own can make you feel. But when name and sonic signature are ...

What comes to mind when you hear the company name, Nike? Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a ...

A business logo appears on all of the company letterhead, communications, marketing and advertising pieces of a business as a graphic representation or symbol for the company. Essentially ...

Stéhan Grobler, the head of treasury at Steinhoff International Holdings NV when the furniture giant unraveled almost eight years ago, received extended bail along with two other former executives at ...

India named it Operation Sindoor to avenge the widows who lost their husbands in the Pahalgam massacre. The name and the logo have struck a chord with millions of Indians; it is something they will ...

That could all change if a company called Fibbl gets its way. The Stockholm-based startup has developed a process that allows it to cheaply and quickly create three-dimensional scans of products ...