Leader Brian Niccol took over as CEO in September with a plan to return the chain to its coffeehouse roots, focusing on the in-store experience.

The Green Apron model includes in-store technology to more efficiently sequence orders, as well as a dedicated barista for ...

Starbucks Corporation (NASDAQ:SBUX) shares are moving higher on Wednesday. Analysts at RBC Capital and TD Securities weighed in on the stock. Here's what you need to know.

Starbucks said the Green Dot Assist tool will help streamline store operations and give baristas more time to focus on ...

(Reuters) -Starbucks CEO Brian Niccol told Reuters on Tuesday that he would accelerate the rollout of the coffeehouse chain's ...

Starbucks has introduced a generative AI-powered virtual assistant in 35 stores with plans to expand to more stores in the ...

(Reuters) -Starbucks CEO Brian Niccol told Reuters on Tuesday that he would accelerate the rollout of the coffeehouse chain's new staffing and service model, aiming for all North American stores ...

Starbucks Makes 'Bold ... and will wear a custom cross-back apron symbolizing hospitality and coaching. The company also explained it's piloting a Green Dot Assist program, a generative AI ...