The Northmen will not be getting a new logo — or at least not yet. Public feedback about the proposed Yeti-like design was ...

Of the 32 franchises in the NFL, the 81-year-old Browns are the only team that has no logo on its helmet. This has been a ...

USA Bobsled and Skeleton has entered into a multi-year endorsement deal with American Honda, one that will give the sliding ...

Portland's WNBA franchise debuted its old brand in a new context. Roughly a month after local reporter Sean Highkin uncovered ...

The sports-targeted Oakley HSTN glasses are here for the summer, promising better battery life. But am I sporty enough?

USA TODAY sports columnist Christine Brennan chronicles the explosive growth of Caitlin Clark's popularity in her new book ...

The visit by acting Administrator David Richardson is his first known trip to a disaster site since President Donald Trump ...

The rivalry between Carlos Alcaraz and Jannik Sinner has energized the sport, while billionaire Bill Ackman’s pro debut has drawn criticism.

The Soul of a Sole The connection between athletes and their footwear has always extended beyond the field. Cleats and sneakers declare identity, reflect herita ...

Alex Rodriguez and Marc Lore are now officially the owners of the Minnesota Timberwolves and Minnesota Lynx. The sale to Marc ...

With sharper styling, a more efficient electric drivetrain, and greater range, Mercedes' new 2026 CLA with EQ Technology ...

The roster is the same and the lineup will probably look no different, either. But the Twins will have a new look when they open the second half of the season Friday night at Coors Field. It’s on ...