And then on June 25, the grocery behemoth (which includes regional chains like King Soopers, Fred Meyer, Ralphs, and Pick’n Save) launched its first-ever sonic identity. There’s a succinct sonic logo ...

Released in 1989 on both the ZX Spectrum and Amiga, Superman: The Man of Steel was split into flying levels, a side scrolling ...

PepsiCo’s 7UP unveils its first sonic logo with debut in India The new sonic identity, described as a MOGO® (musical logo), incorporates sounds like the crack of a can and the fizz of a pour ...

Remasters and remakes are arguably more popular than ever--in video games and even movies--but Sega doesn't sound too keen to revisit the Sonic Adventure series.

The head of Sonic Team has said that he'd rather make a new Sonic game than spend the time remastering the Sonic Adventure series.

The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving in the modern media landscape?

We played more Sonic Racing: Crossworlds at Summer Game Fest and walked away wishing Mario Kart World had some of its best features.

SEGA recently announced its new Sonic the Hedgehog campaign titled "Racing Around the World," featuring a special collab with Red Bull.

'A voice through sound': Hear the Sonic ID created for Kansas City FIFA World Cup games, produced by Tech N9ne It's the first time FIFA has used city-specific Sonic IDs.

Amid the continued success of its third installment, Paramount’s Sonic the Hedgehog feature franchise has zoomed past $1B at the global box office ...

Sonic the Hedgehog 3 is ripping up the box office, but after three back-to-back hits, the film's writers want to adapt another gaming icon. Pat Casey and Josh Miller penned the screenplays for all ...

The official trailer for Sonic the Hedgehog 3 gives us our first look at Shadow the Hedgehog, voiced by Keanu Reeves.