How do we create messages that resonate in a reality where factual grounding is optional but ethical responsibility isn't?

Engaging with consumers and clients has traditionally been the purview of customer service teams and chief marketing officers (CMOs) who communicate with customers through advertising and messaging.

"As public officials, be the example, lead the propagation ng tama at accurate na information. The truth shall set us free, ...

The Union Finance Ministry has capped spending under the Mahatma Gandhi National Rural Employment Guarantee Scheme (MGNREGS), ...