Over the decades, Barbie maker Mattel has released a seemingly endless lineup of dolls. Now, its next iteration could be an A ...

Mattel entered into a strategic partnership with OpenAI Thursday as part of the toymaker’s pursuit to develop AI-powered ...

Mattel has teamed up with OpenAI to develop AI-integrated toys, set to launch later this year. This initiative focuses on ...

She-Ra, Princess of Power, is getting her first-ever Barbie doll in celebration of her 40th year of fighting evil and saving ...

Mattel, the company behind Barbie, has issued an apology after QR ... Mattel encouraged anyone affected by the issue to contact their customer service department for further assistance.

Mattel has lowered its sales forecast for the year, after a 17% decline in gross billings for Barbie merchandise in the third quarter. The Barbie brand was up against tough comparisons to last ...

Mattel CEO Ynon Kreiz discussed how he's transforming the toy maker into an entertainment company. Kreiz, who joined Mattel in 2018, turned the company around by building franchises. Mattel is ...

Mattel’s Barbie doll features a red and white cane, functional sunglasses, and a unique eye gaze that reflects the characteristics of many blind people. Barbie, introduced by Mattel in 1959 ...

with the first-ever blind Barbie doll and a Black Barbie with Down syndrome. Toy manufacturer Mattel announced the two new additions to its Fashionista line on Tuesday. The company worked closely ...

a blind Barbie and the first Black Barbie with Down syndrome. Mattel announced the two new dolls on Tuesday as part of Barbie's 2024 Fashionistas Line, an inclusive range of dolls with over 175 ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

as part of an expansion of the Barbie Fashionistas line, Mattel announced in a news release. The new dolls, known as "Blind Barbie" and the "Black Barbie doll with Down syndrome," were each ...