Starbucks will scale back its automation plans and hire thousands of baristas in a shift aimed at winning back ... who took the helm of Starbucks in September 2024, ... AFP via Getty Images.

Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

Starbucks is replacing its CEO, Laxman Narasimhan, with Chipotle’s CEO, Brian Niccol, beginning in September. Starbucks announced Tuesday it was replacing its CEO .

NEW YORK — Expect to see fewer promotions at Starbucks.. The coffee chain is scaling back promotional offers through its mobile app to get customers to pay full price for its coffees and teas ...