This classic lip color came out more than 50 years ago, and you might recognize it from your mother's purse. Here's why ...

Aptly titled “Almost Lipstick,” the product is more of a glossy lip balm packaged in a nifty lipstick tube. Originally ...

Black cherry trend was all the craze in 2024, and it seems we are not leaving the trend behind in 2025 either. The trend centres around deep plum and burgundy tones, almost vampy make-up and nail ...

Displaced by the Palisades fire in Los Angeles, Amy Liu immediately took action. The Tower 28 Beauty founder mobilized her ...

We asked several beauty experts to share their tips on shopping for berry-hued lip tints, along with their recommendations.

Creators have found new ways to express their favorite products even amidst all the uncertainties that make TikTok a ...

Drenched in an almost metallic shine, Tropic Bliss offers the glossy, merlot coat of a cherry that hugs the curves of your ...

“This is the first new launch under Elnett in years! The brand took the flexible hold we know and love from the iconic ...

An ELLE editor says: “The best part of these tinted lip balms is how they help plump your lips while adding color. I love ...

Your love isn't limited to a single day, but let's face it: Valentine's Day is the time to pull out all the stops for the ...

We've rounded up what we believe will be the biggest 2025 make-up trends, with insights from Pinterest Predicts, the Lipstick ...

When it comes to classic and well-loved cosmetics brands, Clarins has to be up there with the best. The iconic French ...