LAS VEGAS — U.S. consumers' quest for identity helped Specialty Equipment Market Association (SEMA) members generate $53 billion in revenue last year. Despite the unknown economic impact of President ...

In an exciting collaboration set to debut at the 2024 SEMA Show in Las Vegas, RealTruck Inc. has partnered with renowned ...

Big players in the diesel truck aftermarket are getting excited about loose regulations and high profits under Trump's EPA ...

We took the monster chopper to Las Vegas Vegas to put it on display at SEMA and took the chopper out on the strip while we were at it! Pelicans Suspend Star Zion Williamson The richest comedian in ...

Ringbrothers INFECTED Coming to Grand Rapids Gentex Corporation is once again the presenting sponsor of Michigan ...

Before it got turned into a modern-day GMC Jimmy, this truck used to be a very conventional 2022 Sierra 1500 Regular Cab ...

If Toyota can build the factory-spec Tacoma Trailhunter, they can build this off-roady ready Land Cruiser with lift kit, AT tires, and retro paint.

Yes, upgraded by a dealership and not a full-blow tuner, we first gawked at this machine at SEMA 2024 in Las Vegas, where it took home the Pro Cup Challenge People’s Choice Award. There are just ...

The concepts bound for the Tokyo Auto Salon, a tuner fest on the scale of the annual SEMA show in Las Vegas, were prepared by students participating in a bodywork course. The latest concept ...

Companies large and small—including three of the world's largest tire manufacturers—saw changes at the top in 2024. Here are ...

Nichols Paint and Fab in Watseka is featured in the upcoming exhibit “Built: American Custom Car Culture” at the Peoria Riverfront Museum. The exhibit opens to the public Feb. 1. Justin Nichols, owner ...