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The worst business rebrands – from Abrdn to Royal Mail’s Consignia - MSNThe Post Office, Britain’s national postal service before Royal Mail separated from it, decided in 2001 it no longer wanted ...
Consignia was consigned to history today as the postal group announced 17,000 job cuts, ... The group will be renamed Royal Mail at a cost of around £1 million, ...
Consignia is to rename itself Royal Mail plc, reversing one of the most disastrous corporate rebrandings ever undertaken. Stay up to date with notifications from The Independent.
The dismal performance was highlighted in the first official annual study by Royal Mail since it became part of the troubled public company, Consignia. Consignia is losing £1.5million a day and ...
Consignia doesn't sound like the national institution that Royal Mail does. Instead, it reminds me of that brand of anti-perspirant, called Insignia. I also think it sounds dreadfully 80s, and ...
Bulk mail above 4,000 items and certain niche services - about 30% of Consignia's market by value Phase two from 1 April 2004 to 31 March 2006 Open a further 30% of the market by lowering the bulk ...
Consignia to go in Royal Mail rebrand. LONDON - Senior executives at the UK's postal service have decided to replace the much-maligned Consignia brand with the name Royal Mail Group. by Mark Kleinman, ...
Consignia is to rename itself Royal Mail plc, reversing one of the most disastrous corporate rebrandings ever undertaken. The name change is expected to be announced next month when the postal ...
Consignia to go in Royal Mail rebrand. Senior executives at the UK's postal service have decided to replace the much-maligned Consignia brand with the name Royal Mail Group.
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