For years, the purported origin story of Flamin’ Hot Cheetos flourished through the internet and beyond as a spicy retelling of the American Dream, with self-proclaimed inventor of the snack Richard ...

Explainer about Richard Montañez's recent lawsuit against Frito-Lay over Flamin’ Hot Cheetos' origin story. ... Montañez later pitched his creation to then-CEO Roger Enrico, the lawsuit added.

Enrico, the PepsiCo leader that Montañez said he met to pitch the product, didn't become CEO until nearly six months after Flamin' Hot Cheetos were launched in test markets, the Times reported.

According to his lawsuit, Richard Montañez began working for PepsiCo as a janitor at its Frito-Lay plant in Ranch Cucamonga, California, in 1977. Montañez was the son of a Mexican immigrant and ...

A court case could soon settle a spicy dispute: Who invented Flamin’ Hot Cheetos? A former PepsiCo executive is suing the company, saying it destroyed his career after questioning his claim that ...

Richard Montañez, a former PepsiCo executive is suing the company, saying it destroyed his career after questioning his claim that he invented the popular flavor, Flamin' Hot Cheetos.

Cheetos court case to begin soon. Former PepsiCo exec sues company over invention of flavor. July 26, 2024 at 1:43 a.m. by DEE-ANN DURBIN THE ASSOCIATED PRESS ...

According to his lawsuit, Richard Montanez began working for PepsiCo as a janitor at its Frito-Lay plant in Rancho Cucamonga, Calif., in 1977. ... Enrico granted the meeting, ...

A court case could soon settle a spicy dispute: Who invented Flamin' Hot Cheetos?A former PepsiCo executive is suing the company, saying it destroyed his career after questioning his claim that he ...

A court case could soon settle a spicy dispute: Who invented Flamin' Hot Cheetos?A former PepsiCo executive is suing the company, saying it destroyed his career after questioning his claim that he ...