Despite some considering it just another viral trend, Rhode has been praised a lot for its good ingredients and results. People say it uses effective, skin friendly formulas and gives real results. It ...

Amid a volatile economic climate, Rhode — Hailey Bieber’s celebrity makeup line — has sold for $1 billion to e.l.f. Beauty .

THE world of beauty has always been big business, but in recent years it’s become a goldmine for celebrities looking to ...

The deal shocked much of the cosmetics world — but when you look at Bieber's powerful convergence of influence, it makes ...

Selena's cosmetics company Rare Beauty posted something on X that many fans believe was the brand subtly poking fun at Hailey ...

E.l.f. Beauty acquired Hailey Bieber's Rhode brand for $800M, potentially reaching $1B. This marks E.l.f.'s largest ...

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A member of Hollywood royalty and the wife of one of the world’s biggest pop stars, Hailey Bieber looks to claim the ...

The list includes everything from the award-winning Glazing Milk to Ariana Grande-approved peptide lip treatments.

Made to perfectly fit a tube of Peptide Lip Treatment, you'll be able to take own your Bieber-esque Rhode mirror selfies now ...

Hailey Bieber 'incredibly excited' to announce the acquisition of beauty brand Rhode by e.l.f. Cosmetics for $1 billion after ...

Hailey Bieber will remain at the helm as Chief Creative Officer and Head of Innovation, and she’ll also be acting as a ...