In fact, as food historian Steven Heller ably recounts in the introduction to Menu Design in America – 1850-1985, in its original pre-revolutionary French incarnation a restaurant was a meat- or ...

The second element to great menu design: writing. Hyping hard the benefits of an item's appeal goes a long way with hungry diners. If you charge a whopping $8.95 for a BLT sandwich, the words ...

Menu engineering is both an art and a science, but it’s the science part that usually trips up most restaurant operators. Here’s how to gather the right data so the science of designing ...

Every part of restaurant operation is a science, from dining room layout to menu items. Most restaurants use this sneaky ...

Some of the best restaurant design is intended to go unnoticed. Sure, there will be eye-catching components — a cool mural, a quirky bathroom — but those aren't as important as the layout, the ...

How to Maximize Restaurant Sales Through Menu Design. Restaurants focused on improving their sales know it takes more than training wait staff to up-sell items on your menu.

Fewer dishes assure a restaurant-goer of the establishment's quality, which increases diner trust. Plus, choosing between dozens of options can stress diners out. According to one restaurant ...

How much impact does menu design have on what we order at a restaurant? A lot. So much in fact that restaurants can hire “restaurant engineers” to ensure they’re putting their best foot forward.

Restaurant menu design could impact carbon footprint of dining Study explores diners’ choices from menus with carbon labels and climate-friendly default options Peer-Reviewed Publication ...