Fashion fans love Primark's jumpers — it's no secret. The retailer's £17 crew-neck jumpers are all over social media, where they've become something of a viral sensation. "The best jumpers," as ...

Primark shoppers have revealed they swear by an £18 backpack that's "ideal for hand luggage." The quilted backpack, which is ...

Rene Federico, Primark's first chief marketing officer for the U.S., discusses tactics to drive brand awareness as the Dublin-based, value-oriented chain expands in the U.S.

BRITISH mum-of-22 Sue Radford took fans along with her on a mega Primark haul, where she nabbed stunning shirts, jumpers and ...

The brand's beloved lip buff, priced at £16, is a favourite among beauty experts and one of the store's top-selling items.

Molly-Mae is one of the biggest influencers in the UK, shooting to stardom after appearing on the fifth season of Love Island ...

SHE’S a fashion powerhouse whose first clothing line sold out in just 24 minutes. Molly-Mae Hague launched Maebe – her ...

CALLING all Primark fans – the seamless crop tops are BACK, and they’ve had an upgrade. If you were obsessed with the ribbed camis that sell out every summer but weren’t quite quick ...

With this initiative, the brand is not only making a business-savvy decision but also taking meaningful steps to foster inclusivity in the retail sector.

Giant budget fashion chain Primark launched on Tuesday a line of clothing created specifically for people with disabilities.

Molly-Mae fans are rushing to Primark to bag a £12 rugby shirt. It's being described as like one worn by the influencer while ...