The brand’s new logo is as serendipitous as it is straightforward, but no less sublime. It almost feels like an intervention ...

The school graduation season is the busiest time of year for the Walmart workers who hand-decorate cakes per customers' ...

Your logo is part of your brand but your brand identity really encompasses everything, visual and verbal and even your behavior.” ...

Luca Brinkhues, CEO of GROW HQ, a german agency specializing in webinars and Video Sales Letters for leading personal brands ...

Opinion: Foley & Lardner attorneys say businesses must be strategic in using generative AI platforms to create logos and ...

Franz Wagner, Jalen Suggs and Paolo Banchero model some of the Magic’s new uniforms for 2025-26.

The Orlando Magic unveiled a new logo and three new uniforms Tuesday as part of a rebranding for the franchise. As part of ...

Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a shoe stripe, as a way to differentiate its shoes from ...

To register trademark or service mark protection for a logo, a company must demonstrate that the combination of name and design qualifies as sufficiently distinctive to avoid confusion with other ...

Leading strategy and creative agency VSA Partners is aiming to flip the switch, bringing the fun back to logo redesign with ...