The deal would mark Apple’s biggest-ever acquisition and signal a strategic shift toward building its own AI search ...

Apple is reportedly in talks to acquire Perplexity AI to bolster its AI capabilities. Although no formal offer has been made, ...

Apple is reportedly considering a bid for AI startup Perplexity AI, aiming to bolster its AI capabilities and talent pool.

Apple might be gearing up for one of its biggest tech moves yet, and it involves a rising AI star, Perplexity. According to ...

Apple Inc. has reportedly begun internal deliberations over a potential acquisition of Perplexity, a company valued at $14 ...

Adrian Perica, the company’s head of mergers and acquisitions, has weighed the idea with services chief Eddy Cue and top AI ...

Key Takeaways Generative Engine Optimization helps content appear in AI-generated answers on tools like ChatGPT, Google, and ...

The corporation described Perplexity’s actions as a breach of copyright under UK law and a violation of the BBC’s terms of ...

Perplexity's Comet browser first made its debut in May, exclusively available for Mac users operating on Apple Silicon chips.

If the deal were to materialise, it would mark the most expensive acquisition in Apple’s history, surpassing its 2014 ...

Such a deal would help Apple develop an AI-based search engine, part of efforts to cope with the potential loss of a ...

The discussions come amid a broader industry trend of tech firms ramping up investments in AI to gain a competitive edge ...