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PacSun is ready for the Super Bowl with NFL collection
No matter who you are rooting for in the Super Bowl in less than two weeks, PacSun is providing plenty to rep your team The ...
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F1 and Pacsun extend fashion licensing deal that aims to attract new Gen-Z fans
In 2024, Pacsun released dedicated clothing lines for the Italian, Austin and Las Vegas races. “Fashion and design have always been a part of Formula 1, and we’re pleased to continue to give ...
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Pacsun Empowers its Community to Ring in New Year's Eve in Style with Exclusive In-Store Events and Online Activations
From Tuesday, December 26th - Sunday, December 31st, Pacsun transformed its stores into festive hubs filled with engaging experiences. On Tuesday, December 31st, the Irvine and Fashion Island ...
Retail Dive13y
PacSun firms up mobile strategy for teen retail business
The app will initially target PacSun’s famed California lifestyle-inspired beachwear and casual clothing for the summer and then switch to fallwear as the seasons change. “They’ve got a very ...
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Pacsun’s TikTok marketing won over Gen Z. What’s next amid ban anxiety?
NEW YORK — Pacsun was early to jump on TikTok, fast accruing over 2 million followers on an app that has become a crucial means for connecting with the brand’s target audience of 16-to-24-year ...