The latest viral launches come from Rare Beauty, Kylie Cosmetics, Fenty Beauty, Patrick Ta, r.e.m. beauty, and Maybelline.

I’ve always been a fan of DIY projects, especially when it comes to natural beauty and health. So, when I came across the Simply Earth Lip Balm Kit, I knew I had to review it. Let me tell you ...

It is crucial to teach children the importance of self care at an early age to instil healthy habits in them Read this ...

Brides – and brides-to-be – on team share the skincare and make-up products they couldn’t be without, from mattifying powder to lasting lip oil.

From creamy blushes to skincare sets, see 10 Valentine's Day-inspired beauty picks (and a few gifts) we're buying ASAP!

We bring you innovative skincare solutions to target various concerns. Incorporating a good skincare regimen year-round ...

Kick the new year off on the right note with a beauty collection designed with you in mind. Here are 10 Black-owned beauty ...

While lipstick is a staple in any makeup kit, the best tinted lip ... kind of color payoff. “Tinted lip balm is very buildable, so if you want a more natural, sheer look you can apply one ...

Within the last couple of years, incorporating a lip liner into my day-to-day makeup routine really happened for me,” Bieber ...

An ELLE editor says: “The best part of these tinted lip balms is how they help plump your lips while adding color. I love ...

Here are some new hair and makeup trends and products that can keep us from looking like we’ve been walloped by winter.