News

Consumer food brand Cookd has raised Rs 16 crore (around $2 million) in its pre-Series A round led by Spring Marketing ...
The largest game developer event in Korea, 'Nexon Developer Conference (NDC)', was held at Nexon's Pangyo office building in Seongnam-si, Gyeonggi-do from the 24th to the 26th. After taking its first ...
Marketing, E-commerce & CSR at PNG Jewellers, where he leads the brand’s digital transformation, consumer engagement, and ...
Years into leading the integration of online and offline channels, Lee is now setting his sights on international markets. His vision is to position Olive Young as a global K-beauty platform.
Following the bold success of its “Play big” brand push earlier this year, Lacoste is back with a new global campaign that blends fashion heritage with pop-cultural power. Titled “Play with ...
[SEO, PPC & Attribution] Unlocking The Power Of Offline Marketing In A Digital World Find out how to enhance your conversion tracking by integrating phone call data into your digital marketing ...
How omnichannel marketing is integrating online and offline spaces A research by American consulting firm McKinsey indicates that more than half of B2C customers engage with three to five channels ...
How your brand is perceived online is as important as its offline presence. Obvious though this sounds, in practice, it throws up an array of issues that are vital to address if you want your brand to ...
A marketing report that came last year highlighted that offline sales dominate India's retail industry. Only 10% of Indian customers prefer 'only online’ mode of shopping. The report, by ...
Post this Square has offered offline payments for 10 years, first bringing “Offline Mode” technology to the original Square Reader for magstripe in 2014.
Disney Entertainment Television marketing president Shannon Ryan has been selected as the recipient of the Variety Entertainment Marketing Icon Award.