It's a big moment for Kon Knueppel, right after being drafted to the NBA, he has now also signed on with the Jordan Brand.

The “Fire Red” Jordan 5 (Black Tongue) is expected to make its comeback in full-family sizes in September 2025. The colourway ...

It's the NBA offseason. The story of the Eastern Conference is how weak and vulnerable it is. The story of the Western Conference, however, is the escalating arms race between the seemingly endless ...

In October 1984, after meeting at Nike's headquarters in Beaverton, Oregon, Nike signed Jordan to a five-year endorsement deal worth $500,000 annually. Warren Buffett once said, "If you don't find a ...

The Air Jordan 40 hits stores today, marking four decades of the signature line that birthed sneaker culture as we understand ...

Basketball legend Michael Jordan hosted a star-studded dinner in Athens during Nike’s “Board of Greatness” event, joined by NBA stars like Carmelo Anthony and Luka Dončić. Praising Greece as the ...

The sneaker features a premium leather upper — as all Jordan’s should — with a Zoom Strobel unit on top and a full-length ...

Over the years, Nike and Levi’s have jammed on a grip of classic Swoosh silos, from a black denim Dunk SB Low to a trippy ...

These iridescent Louis Vuitton x Air Jordan 1 sneakers come with an eye-watering price tag of $10,000 USD. Nike Air Jordan 1 ...

Fans will spot NBA and WNBA stars in the trailer. Bam Adebayo, Paolo Banchero, Chris Paul, Trae Young, and Gabby Williams are among the hoopers who are set to star in the musical.

Tyran Stokes made headlines at the FIBA U19 Basketball World Cup in July by recording a historic triple-double in Team USA’s 140-67 rout of Jordan with 19 points, 11 rebounds and 10 assists. Fans ...

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