The NFL players founded the Fam 1st Family Foundation. It has helped underserved kids in Oakland for nearly 20 years. The NFL players partnered with the Michael Jordan Brand to renovate the court.

Releasing in the coming weeks, the newest Nike KD 18 pays homage to Durant's original home in the Seattle SuperSonics.

The Air Jordan 40 hits stores today, marking four decades of the signature line that birthed sneaker culture as we understand ...

Based on the new pink pair and the Archaeo Brown look seen in early July, it's evident that Jordan Brand has big (and ...

NBA 2K26 has been properly revealed, but WNBA athlete Caitlin Clark has been snubbed from being the cover athlete of the game’s WNBA edition. Basketball has birthed so many legends over the decades ...

Find out how sneaker royalty deals work and why some NBA players earn more from shoes than their actual playing contracts.

Tyler Reddick's Air Jordan paint scheme in Chicago fused racing, rebellion, and Jordan legacy—making a bold cultural and ...

Nike’s quarterly figures were disappointing. The sports giant saw his turnover fall by ten percent and almost halve the ...

Watch these critically acclaimed Hulu movies with at least 90 percent on Rotten Tomatoes this July, including a horror sequel ...

The latest Air Jordan 11 comes as a women's exclusive. Check our Sneakers news for more upcoming releases and breaking ...

Jordan Brand recently introduced another new offshoot model in the Jordan Flight Court, which has received a boost in ...

Nike (NYSE: NKE) seems to always align with winners. It brought us the iconic "Bo Knows" campaign with two-sport star Bo ...