New Balance's new casual lifestyle sneaker, the 471, is standing on the soles of giants with a 1970s-inspired look and modern feel.

New Balance Has Another Wild Hybrid Sneaker Coming: The 1890 is part-Wallabee, part-running shoe.

New Balance will soon release a wild 1890 Wallabee shoe. Click here for an early look.

AURALEE Debuts the Never-Before-Released New Balance 204L Silhouette for SS26: Unveiled in two colorways, Hypebeast shares exclusive closer look images of the shoes.

New Balance, a brand long known for running shoes, is planting a flag in basketball tonight. That’s when 18-year-old Cooper Flagg is expected to be the top pick in the NBA Draft.

New Balance has their Black, Castlerock, Raincloud colorway on sale for $110 and fans should act on the deal.

Dallas Mavericks rookie Cooper Flagg explained why he signed a sneaker deal with New Balance over other brands in 2024.

A popular pair of New Balance shoes lauded by its makers as featuring “enhanced comfort” is on sale right now for a super low price. Zappos is selling New Balance Classics 997R Shoes for only $45.

New Balance, one of Flagg's top sponsors, is selling a "Flagg Day" t-shirt for the NBA Draft. And it'll cost you.

New Balance occupies a similar space in the sneaker world, with a focus on quality materials and intentional craftsmanship. Both brands share an ethos and aesthetic that feels in lockstep.

As Cooper Flagg prepares to become the No. 1 pick in the NBA Draft, New Balance positions him as the centerpiece of its boldest basketball marketing push yet.