With the team and Magic brand continuing to grow, the new logo fondly revisits the Magic’s history making an iconic and fan-favorite franchise symbol “the star” once again.

Building upon their yearly partnership to provide the NFL's gear, Nike will release another Pegasus 41 pack for all 32 NFL ...

You see, when the Professional Basketball Club, LLC, headed by chairman Clay Bennett, purchased the Seattle SuperSonics in the summer of 2006, they didn't just assume ownership of the team; they ...

NBA analyst Owen Phillips speculated that this strategy wore down the Lakers' short rotation and is why "the Lakers effectively held serve in the first half of each game (-5 total point ...

ELLIE'S SIGNATURE STRUT starts a good 20 feet from the runway.

Some fans clamored to see a court that matched the magnitude of the event – meaning they didn’t want to see a court that was ...

The NBA Finals logo had become a familiar sight for fans of the sport, an unfortunate omission in recent years. While there ...

Obviously, a player slipping, falling and getting injured during the NBA Finals on an on-court logo would be a nightmare ...

A look inside the process of designing the team's new uniforms, which feature the first changes to the Blue Note logo in 27 ...

Every action or non-action comes with risk in the NBA. Teams are typically built over the summer through the draft, free agency and trades.

There's that ONE PERCENT of the time when bullying is not only good, but also necessary. I'm sorry! Maybe that's a little crass, but I'm just being honest. Sometimes, some people need to be bullied ...