The logo featured in this line — known at NASA as “the worm” — spells out the agency’s name in three strokes that form rounded red lettering.

Ulrich credits the 2017 limited-edition line of space-themed purses and apparel from Coach as a turning point. Coach asked permission to use NASA’s 1970s-designed, retro red logo type for its ...

The logo featured in this line – known at NASA as “the worm” – spells out the agency’s name in three strokes that form rounded red lettering.

The logo featured in this line – known at NASA as “the worm” – spells out the agency’s name in three strokes that form rounded red lettering.

Why does a logo that was only in use for 17 years—and was retired for 28—have such staying power? It comes down to three components: its removal, its design, and what it represents beyond NASA.

The worm endures, even though NASA dumped it more than 30 years ago, returning to “the meatball” — its original logo, with a blue circle, stars, an elliptical orbit trail and a swoosh ...

NASA’s sleek and wavy logo from the 1970s is set to make its return on a SpaceX Falcon 9 scheduled to launch in May – the first to carry astronauts to the International Space Station from ...

The NASA logo on this hat is nicknamed "the worm." This logo made its debut in the 70s and was reintroduced in 2020. Trucker hats are trending, so you're rocking two trends with this hat.

NASA’s sleek and wavy logo from the 1970s is set to make its return on a SpaceX Falcon 9 scheduled to launch in May – the first to carry astronauts to the International Space Station from ...