BLOOMINGTON -- For the first time in nearly 60 years, State Farm's iconic logo is getting a new look. Starting Jan. 1, the company will phase-in a sleeker, simpler identifier, ...

BLOOMINGTON -- State Farm is changing its logo for the first time since 1953. The Bloomington-based insurance company said Thursday that the new streamlined logo will be phased in starting Jan. 1.

Well, State Farm put Clark's acting skills to the test in its latest commercial titled "From the Logo." The commercial starts with Clark saying, "You know, life would be easy if I could do ...

Caitlin Clark is again flexing her acting chops in a new commercial with State Farm.. In the 30-second advertisement released May 21, Clark gets an assist from State Farm’s mascot, Jake, who helps the ...

State Farm marketing chief Rand Harbert is retiring from the insurance company on Jan. 1 following a 12-year run, according to a press release. Harbert, who got his start as an agent in 1992, oversaw ...