Michael Jordan's iconic powder toss, initially a prank on broadcaster Johnny 'Red' Kerr, evolved into a beloved pre-game ritual. Jordan playfully aime ...

Tyler Reddick's Air Jordan paint scheme in Chicago fused racing, rebellion, and Jordan legacy—making a bold cultural and ...

Josh Giddey admits that he's uncertain of the aura that Michael Jordan has in Chicago because he has never met him.

Chief Marketing Officer of Jordan Brand Caitlin Sargent offers a glimpse into what life would be like without the Air Jordan ...

Probably the most famous athlete in the history of Chicago, Michael Jordan is revered across generations for his ...

Lenny Wilkens, the legendary former SuperSonics player, coach and executive, was honored Saturday as the first person to have ...

Climate Pledge Arena, home to the WNBA’s Seattle Storm and NHL’s Seattle Kraken, has never hosted an NBA game in its current incarnation. Known as KeyArena when the Sonics played there, it reopened in ...

Named "The Spirit," the Michael Jordan statue outside the United Center is just one of many symbols signifying the basketball legend's relationship with the Windy City. A homegrown talent, MJ ...

The Chicago Bulls surprised fans on Monday by blacking out franchise legend Michael Jordan 's iconic Air Jordan 1s on his United Center statue. The shoe model's 40th-anniversary marketing ...

To celebrate the 40th anniversary of the iconic Air Jordan 1, Jordan Brand and the Chicago Bulls have teamed up for a bold marketing stunt involving Michael Jordan’s statue at the United Center.

Basketball fans entering the United Center for tonight's NBA game between the visiting Denver Nuggets and the Chicago Bulls will be greeted with a shocking surprise. The Air Jordan sneakers on ...

The Air Jordan sneakers on Michael Jordan's iconic statue will be blocked out. The attention-grabbing marketing stunt is part of the 40th anniversary of the Air Jordan 1.