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Knowing when and how to pivot your business can be crucial for success. We asked industry experts to share a time they had to pivot their business strategy. Here is their advice for entrepreneurs ...

In 2025, staying relevant means optimizing every touchpoint, from AI-powered prospecting to personalized content delivery.

Stop building rigid strategic plans that are obsolete before you finish them, and start using this agile strategy.

Almost two-thirds of B2B marketers say their marketing strategy is “incomplete” without influencers While B2B marketers may have been slower to embrace influencer marketing than their B2C counterparts ...

The Short and Short of it There’s never been more discussion, and evidence, available to demonstrate the value of investing in the long term health of your brand. From How Brands Grow through to The ...

WFA research finds global marketing leaders slowing long-term plans, shifting investments and tightening risk controls as CEOs and boards take a closer look. Shifting marketing strategies ...

Aim for 20 to 25 minutes of cardio exercise three days a week. If that sounds like too much, turn Wednesday into a low-stress ...

As marketers rushed to respond to new tariffs, outside-the-box brand refreshes, classic TV ads and other tactics helped set them apart.

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Share Debrief: Musk Spat Exposes Seamy Side Of NASA’s Commercial Strategy Irene Klotz June 11, 2025 ...

The group, which is the largest Protestant denomination in the country, held votes to advance resolutions that would ban same-sex marriage, among other issues ...