When asked about the commercials, Microsoft said “the new Microsoft logo is an evolution of the Microsoft Store logo, which was inspired by the Windows flag,” according to Neowin. The Wide ...

more colorful logo Thursday at the Boston opening of the 23rd Microsoft store. It will also appear Thursday at the Seattle and Bellevue Microsoft stores, as well as on the microsoft.com home page.

The symbol in the new logo should look familiar. It’s likely the merger of the Microsoft Store logo with Window 8’s. The outgoing logo was 25 years old. This new version, Microsoft’s fifth ...