The Brewers announced a rebrand in 2019 for the club’s 50th anniversary. The team brought back an old logo first used in 1978 ...

Even though it took a while for the fan base to see the hidden M and B — and maybe not everyone has caught up yet — it's one of the greatest logos in sports history, let alone Milwaukee history.

The brand’s new logo is as serendipitous as it is straightforward, but no less sublime. It almost feels like an intervention ...