Hindustan Lever just about invented the market for personal-care products in India. But it still must resort to all kinds of antics to hang on to it. Hindustan Lever has dominated the soap ...

Lifebuoy soap would have worked just as well),” a user said. “He didn’t need the Lux or the pouch,” an X user claimed. Some accused the original poster of engagement farming, an accusation ...

Since its inception in 1923, LUX soap has transcended mere cleansing to become an emblem of beauty, fragrance, and empowerment for women worldwide. Over the course of a century, LUX has not only ...

Lux – one of the most trusted brands in the country - is celebrating its 75 years of stardom in India. Lux soap was launched in India in 1929. Lux is the largest personal wash brand in the ...

History The LUX soap was first found by Lever brothers. LUX started as “Sunlight Flakes” laundry soap in 1899.In 1925, it became the first mass-market toilet soap in the world. The name changed from ...

Leela Chitnis, who has worked with legends like Ashok Kumar and Raj Kapoor, had many ups and downs in her life, but her dignity and confidence made her a memorable Bollywood actor.

Unilever and Solazyme announced today the incorporation of algal oils into Unilever’s Lux brand soap (branded Caress in the US), which Unilever says is the world’s best-selling bar soap. The move ...

Lux soap was launched in India in 1929. The soap's very first advertisement featured actress Leela Chitnis as its brand ambassador. It was popularly known as 'the beauty soap of film stars.' ...

However, it was Leela who became the first Bollywood actress to advertise Lux soap. In her career, Leela played various small roles. However, her real recognition came with the film Gentleman Daku ...

Lifebuoy soap would have worked just as well),” a user said. “He didn’t need the Lux or the pouch,” an X user claimed. Some accused the original poster of engagement farming, an accusation ...