Some of the world’s major airline loyalty programs are going through major changes that appear to prioritize high-spending ...

Consider this surprising statistic from our annual customer service research: 46% of U.S. consumers are willing to pay more ...

With consumers prioritizing price, convenience and personalization , brands must rethink loyalty strategies to stay relevant ...

Store loyalty cards compromise your privacy; the deals you love are down to your data. Even knowing the risks, I still use my store loyalty cards all of the time—but there are a few ways I try to ...

United said its loyalty program, which is already growing at a record pace, will get a further lift when it introduces Elon ...

The group wants to focus to customer retention via its SuperSaveClub membership over investing in pay-per-click and ...