Lord Alan Sugar has said the digital marketing agency run by his grandson and named after his famous brand Amstrad is not ...

The Apprentice's Lord Alan Sugar brutally mocked BBC presenter Roman Kemp after watching him host The One Show.

Roman Kemp reacted to Lord Alan Sugar's mockery of his "weird", "dead beaver Davy Crocket" haircut, which Roman showed off on ...

Roman Kemp reacted to Lord Alan Sugar's mockery of his "weird", "dead beaver Davy Crocket" haircut, which Roman showed off on ...

Lord Alan Sugar has said the digital marketing agency run by his grandson and named after his famous brand Amstrad is not “relying on past glory”, as it counts the latest winner of The ...

Roman Kemp has told fans 'we've peaked' as he was left responding to a rather unexpected comment from Lord Alan Sugar ...

Dean Franklin from Hornchurch won The Apprentice 2025 and talks about new-found fame, his nickname, working with Lord Sugar and how the ...

Lord Sugar: Amstrad-inspired firm led by grandson ‘not relying on past glory’ A year since launching, Essex-based Amstrad Digital has generated a turnover of around £600,000.