The Texas athletic department reported a surplus for the third consecutive fiscal year. The Longhorns will need those funds ...

Texas athletics both generated revenue and had operating expenses of more than $300 during the fiscal year of 2024.

The Coraopolis-based retailer announced that it had inked a multi-year deal with the University of Texas at Austin Athletic ...

Longhorns men’s basketball release statement regarding tonight’s hoops matchup against the No. 22 Missouri Tigers from the Moody Center ...

The University of Texas has solidified its standing as a financial powerhouse in college sports, becoming the first Division ...

The University of Texas at Austin Athletics and DICK'S Sporting Goods announced an exclusive multi-year brand sponsorship ...

While Hartzell's move to SMU might seem like a blow to the alignment at Texas that has moved the university and athletics forward since Hartzell was named president of UT in September 2020 ...

Always among the financial heavyweights in college sports, Texas set a pair of athletic department records in the 2024 fiscal ...

Texas athletics reportedly spent a historic amount of money during the 2023-24 fiscal year and college football fans have ...

In addition to "co-branding with the iconic Texas Longhorns logo in Dick's marketing campaigns," the sponsorship will include student-athlete influencer marketing activations through name, image and ...

The report highlights the Longhorns’ strategic focus on maintaining their position as a leader in collegiate athletics. Despite moving to the SEC, Texas sponsored 21 teams in 2024, compared to Ohio ...

Dick's Sporting Goods has inked a new multi-year brand sponsorship deal with the University of Texas at Austin Athletics to ...