Being a craft store, Leong says they have many creative alternatives to helium balloons. “We have the lollipop balloons, we have balloon boutiques, so instead of helium-filled, it’s air-filled ...

The ads show Dum Dums lollipops depicted as a bouquet of flowers, a balloon, and other items that charm the giver and getter of the treats, all done with simple and engaging line animations.